Waigwe Gichuhi is a digital artist ,creative designer and illustrator from Kenya. Waigwe Gichuhi, a talented designer and illustrator whose passion for art illuminates every project she touches. Known for her dynamic approach to comics, illustrations, and digital art.
Kenyan illustrator and UX/UI designer currently based in New York City, Waigwe’s work is a compelling fusion of aesthetic beauty, user-focused functionality, and cross-cultural storytelling.
With a background that stretches across five countries, her artistic language is richly informed by movement, memory, and multiplicity. Waigwe doesn’t just design for screens—she designs for people. Her work navigates the intersection of form and function, telling visual stories that not only captivate but also serve a purpose.
Whether she’s working on a bold marketing campaign, a sleek product interface, or a soulful portrait, Waigwe brings an intuitive sensitivity to her craft. Her illustration style often features strong lines, expressive color palettes, and a subtle nod to African identity—sometimes quiet, sometimes vivid, but always intentional. Her UX/UI projects showcase a deep understanding of user behavior, accessibility, and the emotional rhythm of digital interaction. In her hands, design becomes more than a tool—it becomes a bridge between ideas, identities, and industries.
What sets Waigwe apart is her seamless ability to transition between creative marketing, product design, and illustration, all while maintaining a clear and compelling artistic voice. Her design philosophy is deeply user-centered: visual storytelling is not just about aesthetics—it’s about impact. Her solutions are crafted not only to look good but to resonate and perform in real-world contexts.
Currently living and working in NYC, Waigwe’s global experience infuses her work with a dynamic range of influences, while her Kenyan heritage remains a grounding force in her creative vision. This duality allows her to contribute something rare and refreshing to the broader design ecosystem—authentic African perspectives wrapped in contemporary global expression.
In a time where design is increasingly being asked to solve complex challenges—social, environmental, and cultural—Waigwe stands out as an artist who designs with intention. Her openness to collaboration and her passion for connecting with people through visual language makes her one to watch in both the African and international creative landscapes.
“My art journey is an ongoing rediscovery of fundamentals from my studies, being African, social interactions and internal conflicts as well as ongoing personal resolutions.”
“My art aims to convey expressions and observations of identity, style, race and gender. I also draw lots of inspiration from dream-like colorful scenarios that amalgamate from things I’ve experienced or read somewhere as I am avid consumer of media and art.”
“As an artist I think the most important thing in this journey is honesty; truth to what you enjoy making, what you have experienced or are interested in as well as what you aspire to be. If I can communicate those things, then my message will reach another kindred soul somewhere out there. That’s what inspires me the most.”
🇰🇪 KENYA
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